ACG Research

ACG Research
We focus on the Why before the What

Friday, February 3, 2012

Service Providers and OTT Video: The Holy Grail?

The pay TV and Internet service provider market has been a whirlwind of change in that last two years. The confluence of two developments: the growing popularity of over the top (OTT) videos from companies such as Netflix, Hulu, and YouTube and TV everywhere (TVE), which is the ability to stream video on multiple devices, including the iPad and Internet-ready TVs, Blu-ray players and game consoles.

These market dynamics have created fundamental changes in industry structure. Established players and new entrants are working to develop new business models and find answers to their questions on how to respond to the threats and opportunities of next-generation video in an environment of rapid technological change and uncertainty.

Fortunately, for service providers, Azuki has taken a fresh approach to this problem by delivering services that enable service providers (SP) to offer OTT/TVE services with minimal change in existing infrastructure and back-end systems and doing so with compelling business cases.

To download the white paper, click here.

David Dines

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